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Gayle Taylor
Manager, Senior Legal Counsel, Adobe Inc., USAGayle Taylor is Lead Counsel of Adobe Advertising Cloud at Adobe Inc. She leads a team responsible for providing legal support for a technology platform that global advertisers and media agencies use to buy, manage, optimize and measure advertising. Gayle is a member of the Interactive Advertising Bureau (IAB) Legal Affairs Council and holds a Juris Doctorate from Boston College Law School, a Master of Business Administration from the Carroll Graduate School of Management at Boston College, and a Bachelor of Arts from Brown University.
Gayle Taylor
Manager, Senior Legal Counsel, Adobe Inc., USA
Gayle Taylor is Lead Counsel of Adobe Advertising Cloud at Adobe Inc. She leads a team responsible for providing legal support for a technology platform that global advertisers and media agencies use to buy, manage, optimize and measure advertising. Gayle is a member of the Interactive Advertising Bureau (IAB) Legal Affairs Council and holds a Juris Doctorate from Boston College Law School, a Master of Business Administration from the Carroll Graduate School of Management at Boston College, and a Bachelor of Arts from Brown University.
The Evolution of Media Buying and Technology: A Contracting Dilemma
Advertisers were once able to target sixty percent of all U.S. households by running an advertisement (‘advert’) during the Tonight Show with Johnny Carson. With the increase...Read more